How to Make Any Fragrance Last Longer

Fragrance longevity has less to do with the perfume and more to do with the skin it's going on. Moisturized skin holds scent molecules far longer than dry skin — apply an unscented lotion right before you spray.

Layering with a matching body product (or a lighter EDT of the same scent) builds a base coat that your top spray can cling to. This is the single biggest lever most people never pull.

Finally, apply to pulse points but don't rub — friction breaks down the top notes before they've had a chance to develop.